This report analyses rubbish removal and disposal activity on the Ezy Peazy marketplace in 2025, using a full year of real platform data rather than estimates or keyword modelling. The analysis is based on 1,862 removal jobs posted, of which 645 were completed, providing a clear view of how removal services are searched for, priced, and completed in practice.
Search behaviour shows that removal intent is highly item-specific, with most users framing disposal needs around what needs to be removed (e.g. mattresses, whiteware, furniture) rather than generic service terms. Over 60% of observed removal-related searches display clear service-ready intent, while the remainder focus on disposal rules, cost, or recycling considerations.
Actual completed jobs concentrate more narrowly than search behaviour suggests. Beds and mattresses, whiteware, and bulky furniture account for over two-thirds of all completed removal jobs highlighting the items households most often choose to pay to have removed. Geographically, Auckland and Christchurch show the strongest completion performance, while meaningful job activity also occurs across Hamilton, Wellington, Tauranga, and other regions.
Pricing analysis shows that median completed prices cluster tightly for standard household removals, while construction waste and specialist removals sit at higher and more variable price points. Some high-volume categories — particularly bed and mattress removal — are commonly under-estimated by customers at posting time.
All findings reflect observed behaviour on the Ezy Peazy marketplace, not total market demand or national pricing benchmarks. The purpose of this report is to describe what actually happens—from search intent to completed jobs—using real transaction data rather than assumptions.
This report is intended for homeowners, service providers, journalists, and policymakers seeking to understand how rubbish removal and disposal services are actually used on a New Zealand marketplace, based on real completed jobs rather than estimates.
This report is based on 1,862 removal and disposal jobs posted on the Ezy Peazy marketplace during 2025, of which 645 were completed.
Findings reflect observed platform behaviour, not total market demand, and are intended to describe how removal services are searched for, posted, priced, and completed within this marketplace.
This report combines two internal data sources:
Time Range
Sample Size
Included job types:
All insights below are derived from aggregated job data and anonymised posting patterns. Where relevant, incomplete jobs are used only as directional context and are clearly labelled as such.
Before posting a rubbish removal job, users often search for specific disposal solutions rather than generic services.
Using anonymised Google Search Console data, we analysed the distinct removal and disposal-related queries that surfaced Ezy Peazy in 2025.
The analysis below reflects demand diversity (i.e., what people search for), rather than total market size or job volume.
The table below shows the number of unique removal- and disposal-related search queries observed for each item type, along with their share of overall query diversity. These figures represent how many different ways users searched, not the frequency of searches, and should be interpreted as indicators of intent variety rather than demand volume.
Table 1: Search Intent by Item Type (Observed Queries)
| Sub-category | Unique query count | % share |
|---|---|---|
| Whiteware & Appliances | 93 | 26.6% |
| Bed & Mattress | 81 | 23.2% |
| General Rubbish / Junk | 43 | 12.3% |
| Green Waste | 33 | 9.5% |
| Tyres | 20 | 5.7% |
| Satellite Dish & Aerial | 14 | 4.0% |
| Carpet | 12 | 3.4% |
| Soil & Dirt | 11 | 3.2% |
| Paint & Chemicals | 10 | 2.9% |
| Concrete & Rubble | 9 | 2.6% |
| Furniture (other) | 9 | 2.6% |
| Couch & Sofa | 7 | 2.0% |
| E-waste & Electronics | 2 | 0.6% |
| Renovation / Building Waste | 2 | 0.6% |
| Dump / Tip Fees & Locations | 2 | 0.6% |
| Outdoor / Bulky Items | 1 | 0.3% |
Key observations from search behaviour
To better understand how ready users are to engage removal services, we analysed the intent behind disposal-related searches that surfaced Ezy Peazy in 2025.
Queries were classified based on wording signals, using unique query count as the primary metric.
Table 2: Service-Ready vs Informational Search Intent
| Intent Type | Unique Query Count | % share of observed removal queries |
|---|---|---|
| Service-ready Intent | 214 | 61.3% |
| Informational / disposal intent | 135 | 38.7% |
How intent was classified
Service-ready intent
Queries containing signals such as removal service, pickup, near me, cost, price, company, service, collectors, or explicit requests to remove / take away items.
Informational / disposal intent
Queries framed around how to dispose, where to dump, recycling rules, council disposal, free disposal, tip locations, or regulatory guidance.
Key observations
To understand how users frame removal needs in search, we analysed whether queries referenced a specific item or a generic removal service.
Primary metric: Unique query count
Total analysed: 349 unique queries
Table 3: Generic vs Item-Specific Removal Searches
| Query type | Unique query count | % share of observed removal queries |
|---|---|---|
| Item-specific searches | 304 | 87.1% |
| Generic removal searches | 45 | 12.9% |
How classification was applied
Item-specific searches
Queries explicitly naming the item or material to be removed (e.g. mattress disposal, fridge removal, green waste pickup, tyre disposal, carpet removal, paint disposal).
Generic removal searches
Broad service terms without item detail (e.g. rubbish removal, junk removal, waste removal, disposal service).
Key observations
This split reflects how users frame disposal needs in search queries that surfaced Ezy Peazy.
It does not measure market demand, booking likelihood, or job volume.
Beyond item type and intent, removal-related searches also reveal how users emotionally and practically frame disposal problems.
Analysis of common query modifiers highlights recurring concerns around cost, rules, urgency, and effort.
Together, these modifiers explain why removal-related search behaviour often combines research, hesitation, and readiness to act.
The following sections focus on what happens next — how these search patterns translate into real jobs posted on Ezy Peazy.
To understand what removal services are actually used for, we analysed completed rubbish removal and disposal jobs posted on the Ezy Peazy marketplace.
Only completed jobs were used for primary analysis to ensure high confidence in sub-category classification. Incomplete jobs are referenced separately as directional context only (search behaviour data is shown earlier to provide context on how users frame removal needs before posting a job).
Table 4: Completed Removal Jobs by Disposal Sub-Category
| Disposal sub-category | Completed jobs | % share of completed jobs |
|---|---|---|
| Bed & mattress | 218 | 33.8% |
| Whiteware / appliances | 128 | 19.8% |
| Furniture (couch/sofa/bulky) | 88 | 13.6% |
| Green waste | 63 | 9.8% |
| General household rubbish | 62 | 9.6% |
| Construction / renovation waste | 30 | 4.7% |
| Carpet removal | 23 | 3.6% |
| Aerial removal | 11 | 1.7% |
| Tyres | 8 | 1.2% |
| E-waste | 8 | 1.2% |
| Paint & chemicals | 5 | 0.8% |
| Other / mixed disposal | 1 | 0.2% |
These completed job patterns reflect the types of tasks customers typically post through Ezy Peazy's rubbish removal services.
Distribution of completed removal jobs by disposal type on the Ezy Peazy marketplace (2025). Chart shows top categories by completed job volume.
Key observations from completed jobs
The breakdown below includes all posted jobs (completed + not completed) and should be treated as directional only, as sub-categories for incomplete jobs are automatically assigned and may include classification noise.
Table 5: All Posted Removal Jobs by Disposal Sub-Category
| Disposal sub-category | All posted jobs | % share of all posted jobs |
|---|---|---|
| Bed & mattress | 684 | 36.7% |
| Whiteware / appliances | 354 | 19.0% |
| Furniture (couch/sofa/bulky) | 263 | 14.1% |
| General household rubbish | 196 | 10.5% |
| Construction / renovation waste | 105 | 5.6% |
| Green waste | 100 | 5.4% |
| Carpet removal | 65 | 3.5% |
| Tyres | 37 | 2.0% |
| E-waste | 21 | 1.1% |
| Aerial removal | 14 | 0.8% |
| Paint & chemicals | 12 | 0.6% |
| Other / mixed disposal | 11 | 0.6% |
While search behaviour shows highly diverse, item-specific disposal intent, actual completed jobs concentrate around a smaller set of physically demanding household removals.
To understand where removal services are most frequently used, we analysed the location of completed rubbish removal and disposal jobs on the Ezy Peazy marketplace.
Only completed jobs are used for primary analysis to ensure reliable geographic attribution.
To assess where removal and disposal services are most frequently completed, jobs were grouped by city based on the job location recorded at completion. This view focuses on where services are actually delivered, rather than where searches originate or where jobs are posted but not completed.
The table below shows the distribution of completed removal and disposal jobs by city, along with each city's share of total completed jobs on the Ezy Peazy marketplace. Percentages reflect the relative concentration of completed activity, not population-adjusted demand or national market size.
Table 6: Completed Removal Jobs by City
| City group | Completed jobs | % share of completed jobs |
|---|---|---|
| Auckland | 312 | 48.4% |
| Hamilton | 89 | 13.8% |
| Other regions | 83 | 12.9% |
| Christchurch | 70 | 10.9% |
| Wellington | 56 | 8.7% |
| Tauranga | 35 | 5.4% |
Completed removal jobs by city, highlighting geographic concentration of on-platform activity (Ezy Peazy, 2025).
This breakdown includes completed and not completed jobs and should be treated as directional only, as incomplete jobs use automated classification.
Table 7: All Posted Removal Jobs by City
| City group | All posted jobs | % share of all posted jobs |
|---|---|---|
| Auckland | 639 | 34.3% |
| Other regions | 376 | 20.2% |
| Hamilton | 307 | 16.5% |
| Wellington | 251 | 13.5% |
| Christchurch | 165 | 8.9% |
| Tauranga | 124 | 6.7% |
Key observations from completed jobs
Completion rates vary meaningfully by city, indicating differences in provider availability, posting behaviour, and local marketplace maturity.
Christchurch also shows strong completion performance relative to posting volume, indicating consistent use of rubbish removal services in Christchurch on the marketplace, aligning with deeper provider pools and more established usage of marketplace-based removal services.
Other cities and regions display lower or more variable completion rates, suggesting that local supply dynamics and posting characteristics play a larger role in determining outcomes than demand alone.
(Completion rates are calculated using jobs posted and completed on the Ezy Peazy marketplace and do not represent national disposal completion rates.)
Table 8: Removal Job Completion Rate by City
| City group | Jobs posted | Jobs completed | Completion rate |
|---|---|---|---|
| Auckland | 639 | 312 | 48.8% |
| Other regions | 376 | 83 | 22.1% |
| Hamilton | 307 | 89 | 28.9% |
| Wellington | 251 | 56 | 22.3% |
| Christchurch | 165 | 70 | 42.4% |
| Tauranga | 124 | 35 | 28.2% |
| Total | 1862 | 645 | 34.6% |
Percentage of posted removal jobs that reached completion by city on the Ezy Peazy marketplace (2025).
These observations reflect platform experience and are provided as contextual explanation alongside the data, not as causal claims.
Rather than estimated pricing guides, this section reflects what users actually paid for completed removal and disposal jobs on the Ezy Peazy marketplace.
Completed jobs are used as the primary source of truth. Budgets from not completed jobs are shown separately as directional user expectations only.
Table 9A: Median Completed Prices by Disposal Type (Completed Jobs Only)
| Disposal sub-category | Completed jobs count | Median completed price (observed) | Typical range (25–75%) |
|---|---|---|---|
| General household rubbish | 62 | $100 | $60–$134 |
| Bed & mattress | 218 | $97 | $70–$120 |
| Whiteware / appliances | 128 | $60 | $50–$80 |
| Furniture (couch, sofa, bulky items) | 88 | $100 | $80–$130 |
| Green waste | 63 | $115 | $100–$150 |
| Construction / renovation waste | 30 | $195 | $118–$271 |
| Tyres | 8 | $118 | $89–$150 |
| Aerial removal | 11 | $125 | $80–$200 |
| Carpet removal | 23 | $170 | $120–$350 |
Median completed price by disposal category for completed removal jobs on the Ezy Peazy marketplace (2025). Categories with very small sample sizes excluded.
Budgets below reflect user-entered expectations on jobs that were not completed. Many users select "not sure"; only numeric entries are included. These figures are not outcomes or pricing guidance.
Table 9B: User Budget Expectations on Not Completed Jobs (Directional)
| Disposal sub-category | Jobs with stated budgets | Median user-set budget |
|---|---|---|
| General household rubbish | 46 | $100 |
| Bed & mattress | 194 | $50 |
| Whiteware / appliances | 88 | $50 |
| Furniture (couch, sofa, bulky items) | 91 | $75 |
| Green waste | 10 | $135 |
| Construction / renovation waste | 26 | $190 |
| Tyres | 16 | $100 |
| Aerial removal | 4 | $100 |
| Carpet removal | 13 | $300 |
| Other / mixed disposal | 30 | $80 |
Key observations from completed jobs
These pricing patterns align with earlier search behaviour, where cost sensitivity appears frequently alongside bulky household disposal queries.
Many of the same concerns seen in search behaviour — cost sensitivity, rule uncertainty, and effort avoidance — also appear in job postings that struggle to receive responses.
Analysis of posting patterns shows clear differences between jobs that receive a high number of responses and get completed and those that don't. These patterns are drawn from observed behaviour on the Ezy Peazy marketplace, not from controlled experiments or recommendations.
Jobs are more likely to receive responses when they include:
Jobs struggle when they:
Table 10: Common Failure Signals in Removal Job Postings
| Observed posting pattern | Typical impact on job engagement |
|---|---|
| No photos included | Fewer provider responses |
| Vague item descriptions | Lower engagement and more clarification questions |
| Budgets well below typical completed ranges | Reduced provider interest |
| Access or logistics unclear (stairs, parking, distance) | Slower or delayed responses |
| Low responsiveness to worker questions | Higher likelihood of job stalling |
Taken together, these patterns suggest that posting clarity materially influences provider engagement on the marketplace. Jobs that clearly communicate scope, access, and expectations tend to progress with less friction, while ambiguity increases hesitation and delays.
These signals describe how jobs behave on the Ezy Peazy platform and do not guarantee outcomes for any individual posting.
The insights in this report are drawn from real removal and disposal jobs posted and completed on the Ezy Peazy marketplace.
Internally, this data is used to improve job categorisation, surface clearer posting guidance for customers, and better match tasks with suitable local providers. It also helps identify where additional provider supply is needed, where budgets commonly diverge from outcomes, and which removal tasks are most likely to progress smoothly from posting to completion.
By analysing completed jobs alongside posting patterns, Ezy Peazy aims to improve reliability, transparency, and outcomes for both customers and service providers — without relying on assumptions, estimates, or third-party demand modelling.
Ezy Peazy is a New Zealand marketplace that connects customers with local service providers for everyday tasks, including rubbish removal, disposal, moving, cleaning, and handyman services.
Rather than fixed pricing or call-out models, Ezy Peazy allows customers to post jobs, receive multiple offers, and choose a provider based on price, reviews, and availability. This approach generates real, observable data on how services are requested, priced, and completed across different regions and job types.
For customers looking to post a removal or disposal job, Ezy Peazy offers dedicated service pages covering common removal needs, from household rubbish and furniture to whiteware, mattresses, and green waste.
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As the platform grows, future editions of this report will continue to track how removal and disposal needs evolve across New Zealand, using real jobs rather than assumptions to guide insight.